Standardisation process participants to promote investment, innovation and balanced governance

Participants in the standardisation process shall seek to promote investment and innovation in AI, including through increasing legal certainty, as well as the competitiveness and growth of the Union market, to contribute to strengthening global cooperation on standardisation taking into account existing international AI standards consistent with Union values, fundamental rights and interests, and to enhance multi-stakeholder governance ensuring balanced representation of interests and effective participation of all relevant stakeholders in accordance with Articles 5, 6 and 7 of Regulation (EU) No 1025/2012.